Mac Myopia

I've noticed some excitement on the part of Apple-tracking websites about all the new dealers Apple's signed up in the last couple of weeks. They're citing Tech Depot, Computers4Sure, and even national office supply chain Office Depot as new Mac resellers. Isn't that something?

Newsflash: They're all the same company! Office Depot bought Computers4Sure a ways back. They're still maintaining the old brand name, but now they mainly are known as Tech Depot. That's all there is to it, folks. Really. It's all Office Depot, with multiple brand names. The Computers4Sure and Tech Depot websites even look the same - why is this such a big deal?

If you all think about it, all this is about is replacing MacWarehouse on the national front, since they closed up shop and sold to CDW.